Jack Link's Retail Store

a jerky lover's paradise.

Project + Solution.

Jack Link’s aspired to pioneer the ultimate retail store experience full of Sasquatch themed merchandise and mighty fine jerky.

E Group expanded the Jack Link’s collection of custom branded products from the Jack Link’s online store to the company’s first ever retail store, aptly named “Wild Side” and located in Minneapolis, MN. Thanks to valuable insights from industry experience, vendor partnerships, and employee creativity, E Group sourced and selected one-of-a kind items to promote Jack Link’s adventurous attitude while appealing to all jerky lovers.

all the jack link's jerky and gear.

let your wild side roar.

E Group envisioned that "Vote for Sasquatch" t-shirts would be worn with pride, Sasquatch cut-out cribbage boards would rule family game night, and Sasquatch plush dolls would peek out of Christmas stockings. Jack Link’s is already planning a second retail store… any guesses where?